Page 1 of 8

European Journal of Business &

Social Sciences

Available at https://ejbss.org/

ISSN: 2235-767X

Volume 07 Issue 03

March 2019

Available online: https://ejbss.org/ P a g e | 728

;qokvk sa dks dSfj;j ds izfr tkx:d dju s esa ;w&V~;wc dh Hkwfedk % ,d v/;;u

d`’.k dqekj 1⁄4 ih,p-Mh- “kks/kkFkh Z1⁄2

i=dkfjrk ,o a tulapkj foHkkx

egf’k Z n;kuUn fo”ofo|ky;] jksgrdA

krishanduggat9466@gmail.com

Lkkjka”k &%

vkt izfr;ksfxrkvksa l s Hkjk gqvk le; ;qovks a ds Hkfo’; ds lkeus [kM +k gSA vkt ;qokvks a ds lkeus

vius Hkfo’; dks ysdj vusd izdkj dh leL;k, a lkeus vk jgh g S vk Sj mu leL;kvks a dk lek/kku djus ds fy,

vkt dk ;qok a rduhd dk lgkjk ys jgk g SA D;ks afd mUgsa vius vkl&ikl ds okrkoj.k ls Bhd i zdkj l s

ekxZn”ku ugh a fey ik jgk g SA vkt dk ;qok a blls uk [kq”k gksdj rduhd dk lgkjk ysdj vius dSfj;j ds

izfr cg qr vf/kd tkx:d gks jgk g SA D;k asfd ;qoka vkt ;w&V ~;wc ij viuh leL;k ls l ac af/kr ohfM;ks dks ns[kdj

viuh leL;k dk lek/kku dj jgk g SA vkt ;w&V ~;wc dh Hk wfedk ;qokvks a ds fy, ,d egRoi w.kZ jksy fuHkk jgh

g SA “kks/kkFkhZ dk Hkh ;g ekuuk g S fd blls lcls cM +k ;ksxnku ;w&V~;wc tSls pSuy o lkbVks a us viuh vge~

Hkwfedk fuHkkbZ jgh gSA vkt ;w&V~;wc ij ges a yxHkx lHkh i zdkj dh ohfM;ks miyC/k gksrs g Sa ftls ns[kdj ge

viuh ck/kkvks a dk lek/kku djrs gSaA ; w&V ~;wc ;qokvks a ds fy, dkjxkj ek/;e lkfcr gks jgh gSA

e q[; “kCn %&

;qok] dSfj;j] ; w&V ~;wc ohfM;ks bR;kfnA

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vkt rduhdh ;qx gSA bl rduhdh ;qx dk gekjs thou egRo fnu&izfrfnu c<+rk gh tk jg

g SA bl rduhd dk Q Syko baVjusV ds vkus ls vf/kd gqvk g SA b aVjusV us gj pht dks yxHkx laHk ao dj fn[kk;k

g SA b aVjusV ds tfj, ,d&n wljs] ns”k&fon s”k] vkfn ls ckrphr dj ldrs g SaA viuh ckr vklkuh ls ,d&n wljs

ls rd igq apk ldrs g SaA rFkk blds i”pkr viuh ckr dks fjdkWfMZ ax djds b aVjusV dh lgk;rk ls ;w&V ~;wc

osclkbV ij viyksM dj ldrs gSaA ,slk djus ls vkidh i zflf} Hkh gksxhA ;w&V~;wc ,d ohfM;ks “ks;fj ax osclkbV

g SA ;w&V~;wc ij MkWDVj] Vhpj] eSdsfud] b aftfu;j] vkfn lc vius fo’k; ls t qM +h g qbZ ohfM;ks dks fjdkMZ djds

Page 2 of 8

European Journal of Business &

Social Sciences

Available at https://ejbss.org/

ISSN: 2235-767X

Volume 07 Issue 03

March 2019

Available online: https://ejbss.org/ P a g e | 729

;w&V~;wc tSls ek/;eks a@p Suyks a ij iksLV dj nsr s g SaA blds i”pkr ftl ohfM;ks ds 1000 ns[kus okys mi;ksxdrkZ

1⁄4fool Z 1⁄2 gks tkr s gSa rks mlds ckn ftldh ohfM;ks gS mls i Sls Hkh feyr s g SaA bl i zdkj ls vusd ;qoka bls

jkstxkj dk lk/ku Hkh cuk jgs g SaA vkt ;w&V~;wc ij vusd i zdkj dh ohfM;ks miyC/k g SA bu ohfM;ks dks ns[kdj

vkt dk ;qok a viuh leL;kvks a dk lek/kku dj jgk gSA vkt dk ;qok a ;w&V~;wc ij gh viuh ijh{kk ls l acf/kr

iz”uksa dks gy djds ijh{kk dh r S;kjh djrk gSA vkt dk ;qoka ;w&V~;wc ij vf/kd ls vf/kd le; Hkh O;rhr

dj jgk gSA vkt ; w&V ~;wc ;qokvks a dks dSfj;j ds i zfr tkx:d dju s esa ,d l”kDr ek/;e lkfcr gks jgh g SA

lkfgfR;d leh{kk %&

MkW0 f=o snh l q”khy us viuh iqLrd ^^ehfM;k dh vkt+knh** es a ;w&V~;wc ds fo’k; es a vius fopkj

izdV djrs g q, fy[krs gS fd ;w&V~;wc ,d ohfM;ks “ks;fj ax osclkbV gSA bu osclkbV ij yxHkx gj izdkj dh

ohfM;ks ns[kus dks feyrh g SA ;w&V~;wc ij vf/kdka”k blds mi;ksxdrkZvks a }kjk dh viyksM + dh tkrh g SA vkt

dk ;qok a bl osclkbV ij vius pSuy cukdj ml ij vusd i zdkj dh lex zh viyksM + djrs gSaA pkgs og i<+kbZ]

xhr&l axhr ;k vU; fdlh izdkj dh gks ldrh g SA ;w&V~;wc dh ohfM;ks vkt ds le; esa ;qokvks a dks ekx Z n”kZu

djus esa Hkh viuh lgk;d fl} gks jgh gSA1

mn ~ns”; %&

1- ;g irk yxkuk gS fd ;qoka vius dSfj;j ls lac af/kr ohfM;ks ns[krs g S vk Sj vU; ohfM;ks Hkh ns[krs gSaA

2- ;g tkuuk gS fd ;w&V~;wc ;qokvks a dks dSfj;j ds i zfr tkx:d dju s esa lgk;d gSA

Ifjd~Yiuk %&

1- ;qoka ; w&V ~;wc dk mi;ksx cg qr de djrs gSaA

2- ;qokvks a dh ;w&V ~;wc ls dSfj;j ds izfr tkx:d ugha djrh gSA

“kks/k {ks= %&

izLr qr “kks/k v/;;u ^^;qokvks a ds dSfj;j ds izfr tkx:d djus es a ;w&V~;wc dh Hk wfedk % ,d

v/;;u** ds fy, egf’k Z n;kuUn fo”ofo|ky;] jksgrd ds {ks= dk p;u fd;k x;k g SA

1 MkW0 f=osnh lq”khy] ^^ehfM;k dh vkt+knh** ;”k ifCyds”kUl fnYyh] izFke laLdj.k 2012] i`la0 51A

Page 3 of 8

European Journal of Business &

Social Sciences

Available at https://ejbss.org/

ISSN: 2235-767X

Volume 07 Issue 03

March 2019

Available online: https://ejbss.org/ P a g e | 730

“kks/k fof/k %&

izLr qr “kks/k ^^;qokvks a ds dSfj;j ds izfr tkx:d djus es a ;w&V~;wc dh Hk wfedk % ,d v/;;u**

MkVk l adyu ds fy, losZ{k.k fof/k dk mi;ksx fd;k x;k g SA blesa Nk= o Nk=kvks a nksuks a dks “kkfey djds

iz”uokyh dh lgk;rk ls mRrjnkrkvks a ls muds fopkjksa dks tkudj iz”ukoyh HkjokbZ xb Z gSA

MkVk ladyu %&

“kks/k ds fy, fo”ofo|ky; ls 100 mRrjnkrkvks a ls iz”ukoyh HkjokbZ xbZ gSaA ftlesa fofHkUu i zdkj

ds 10 o SdfYid iz”u “kkfey fd;s x;s FksA ;s i z”u “kks/k ds mn ~ns”; dks /;ku es a j[kdj cuk;s x;s g SaA bl

iz”ukoyh esa ^^;qokvksa ds dSfj;j ds izfr tkx:d djus es a ;w&V~;wc dh Hk wfedk % ,d v/;;u** dk voyksdu

fd;k x;k gSA

fo”ys’k.k vkSj foospu %&

izLr qr “kks/k es a mRrjnkrkvks a dh vk;q 18 ls 30 o’kZ ds chp dh g SA bl v/;;u es a yM +ds vk Sj

yM +fd;ks a dks “kkfey fd;k x;k gSA bl v/;;u e sa mUgh a yksxksa dks “kkfey fd;k x;k gS tks ; w&V ~cwc dk i z;ksx

djrs g SA ,sLkk dksbZ mRrjnkrk ugha g SA tks ;w&V~c wc dk iz;ksx u djrk gks aA “kks/k iz”ukoyh esa vk adM +ks a dk

fo”ys’k.k vkSj fu’d’kZ bl izdkj ls gSA

iz01- D;k vki ;w&V~c wc dk mi;ksx djr s gSa \

mijksDr lkj.kh vkSj x zkQ ds vuqlkj 80% mRrjnkrkvks a dk dguk g Sa fd os ;w&V~;wc gks mi;ksx cgqr

vf/kd djrs g SaA rFkk 12% mRrjnkrkvks a dk dguk gS fd os ;w&V ~;wc dk mi;ksx cgqr de djrs g SaA rFkk 8%

;w&V~;wc mi;ksxdrkZvks a dk dguk gS fd os dHkh&dHkh ;w&V~;wc djrs gSaA vr% fu’d’kZr% ;qokvks a }kjk ;w&V~; wc gks

mi;ksx cgqr vf/kd fd;k tk jgk gSA

iz02- vki ;w&V ~;wc dk mi;ksx fdl mn ~ns”; ds fy, djrs gS a \

fodYi Lak[;k izfr”kr

cg qr vf/kd 80 80

cg qr de 12 12

dHkh&dHkh 8 8

80

12 8

cgqr vf/kd

cgqr de

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